In the wake of disasters large and small, the American Red Cross is there for those in need and in danger. Working with its partners in 2013, the Red Cross helped more than 100 million people in 72 countries around the world. Lowe’s support helps ensure the Red Cross can respond to the needs of survivors in a moment’s notice.
As a member of the American Red Cross’ Annual Disaster Giving Program, Lowe’s pledges donations on an ongoing basis in advance of disasters to help the Red Cross take immediate action. In 2013, we reached a rare distinction among Red Cross partners, surpassing $25 million in donations since our partnership began in 1999.
In 2013, we reached a rare distinction among Red Cross partners, surpassing $25 million in donations since our partnership began in 1999.
When disaster strikes, our stores and employees move quickly to assist local communities and the Red Cross. Lowe’s contributed more than $1.5 million to support Red Cross relief efforts in 2013, beginning with deadly tornadoes that tore through Oklahoma, Texas and the Midwest in May. Lowe’s donated $500,000 and engaged customers to raise an additional $300,000 for tornado victims through our American Red Cross customer donation program at stores nationwide.
Later in the year when historic flooding devastated communities in Colorado and a late-season outbreak of tornadoes swept through the Midwest, Lowe’s donated $250,000 after each disaster to help the Red Cross provide food, shelter and comfort to thousands in affected communities.
To aid the Red Cross’ response to summer wildfires in Arizona, Lowe’s filled requests for supplies as they came in. Local stores donated pallets of water, toiletries and other critically needed supplies to Red Cross shelters set up across the state. Lowe’s employees also dropped off water, work gloves, buckets and masks at local fire departments and command centers to support fire teams on the frontlines.
“Lowe’s was there the very first day asking to help,” said Vic Hencken of the American Red Cross Grand Canyon Chapter, which distributed more than 61,000 meals and sheltered 330 residents during the fires. “I appreciate the partnership because I see it in action. Whenever we need anything, Lowe’s always comes out to help out.”
Lowe’s also extends assistance through the Lowe’s Racing for Relief program. After the violent tornadoes in Oklahoma and Texas, Lowe’s matched the earnings of NASCAR champion Jimmie Johnson from his race at Charlotte Motor Speedway with an additional donation of $148,000 to the Red Cross. Since its inception in 2000, Lowe’s Racing for Relief has raised nearly $1.4 million for the Red Cross.
American Red Cross
Red Cross volunteers brought comfort to the residents of Moore, Okla., after a massive tornado caused widespread destruction. Lowe’s donated $500,000 to the Red Cross and engaged customers to raise an additional $300,000 for tornado victims.
Photo courtesy of Talia Frenkel/American Red Cross
Lowe’s Heroes donated rakes, gloves, shovels and tarps to a Red Cross shelter in Spavinaw, Okla., to help families clean up after a tornado destroyed dozens of homes.
A Red Cross volunteer helps a resident of Longmont, Colo., walk back in the wind and rain to a safe area. Lowe’s donated $250,000 to the Red Cross after historic flooding left Longmont and other northern Colorado communities reeling.
Photo courtesy of Hector Emanuel/American Red Cross
The Red Cross worked around the clock to provide food, shelter, relief supplies and other assistance to those in need after a series of late-season tornadoes swept through the Midwest. Lowe’s donated $250,000 to the Red Cross to help with recovery efforts.
Photo courtesy of American Red Cross
Employees from Lowe’s of Prescott, Ariz., leave a sign at the memorial for 19 firefighters who died while battling a fast-moving fire northwest of Phoenix. Lowe’s stores donated critically needed supplies to support Red Cross relief efforts during one of Arizona’s worst wildfire seasons.
Thank You From Red Cross